Standout Management Group, Inc. (SMG) is a sports and entertainment talent management and activation agency founded by the highly energetic team of Barry Tisdale and Dwayne Gaulding. Tisdale, President of SMG, brings 32 years of corporate leadership experience with Xerox and Gaulding offers 20+ years of experience in motorsports management including owning and operating teams in NASCAR’s top-3 series. Collectively, they have formed SMG as an “outside the box” agency that works with brand partners and celebrities to help brands “stand out” from the rest by leveraging motorsports, music and other professional sports platforms. Additionally, SMG uses advanced technology solutions and data capture methods to maximize activation results.